Not less than 10-15 years ago, anyone would have hardly imgined that fuller figures would parade on the world-famous catwalks. The days of models who had to be very thin to succeed are gradually passing away. Is the end of the severe diets that the models underwent coming?

More and more we are witnessing curvy models from all over the world appearing on the covers of magazines and talking about the importance of feeling good.

It is no secret that for women, body acceptance and individual style are the two most significant factors that positively affect them and make them feel good.

Men, on the other hand, are more affected by physical changes in their body shape. Specific body parts are identified as challenging when shopping for clothes that create certain concerns.

For Gen Z, shopping for fashion items is becoming an activity through which people can truly express themselves. But not only slim people, but everyone.

It is for this reason that designers begin to pay more and more attention and create clothes in larger sizes.

Thanks to this, retailers generate an increase in sales of clothing in this category.

All this comes amid the news of recent reports revealing that nearly 30% of the people in the world are overweight.

Experts believe that the market for plus size clothing is huge, but not yet sufficiently developed.